September-October 2013 | FACING THE FACTS

Robert Branton, DO and Lorraine Jarrah, MD of The MedSpa



Written By: Nick Brandi | Photographer: Grant L. Gursky

When Drs. Lorraine Jarrah and Robert Branton launched The MedSpa in Salisbury in 2007, they did so to provide the necessary resources to ensure that their patients practicewide would receive the same personal attention and quality healthcare that had induced the husband-wife physician team to study medicine in the first place. Following six highly successful years, The MedSpa has emerged as one of the most popular practices of its kind in the region.

“The MedSpa Laser Medicine and Aesthetics offers services that complement our medical practice,” said Dr. Jarrah, who, along with Dr. Branton, is board certified in Internal Medicine. “We now own five different lasers, and all laser procedures are done by the physicians. We are very skilled with our lasers, since we have invested years of training in understanding and applying laser technology to sanctioned medical procedures. Additionally, having a background in internal medicine is extremely valuable in our understanding of how disease processes affect the skin and aging.”

The MedSpa offers all of the industry’s latest, safest and most effective procedures and products when it comes to the rejuvenation of skin and mitigating, even reversing, the effects of aging. What follows is a sampling of those services, along with an explanation of how they work and a commentary by Dr. Jarrah.

The MedSpa is currently the only practice on the Eastern Shore to offer CoolSculpting technology from Zeltiq. Billed as the latest alternative to liposuction, this innovative technology relies on controlled cooling for noninvasive local reduction of fat deposits to reshape the body without damage to the overlying skin. Procedures that use laser, sonic waves and even surgery to remove fat can actually destroy other tissue in the process by burning, shattering or extracting non-fat cells, which requires downtime for the body to heal. With CoolSculpting, only fat cells are destroyed, without needles, incisions or scars. Once crystallized, fat cells die and are naturally eliminated from the body. Results may be seen in just three short weeks.

“It’s gratifying to hear a patient say it’s the best money they’ve ever spent. I’ll admit, it’s very addicting once one sees how easily that long-hated bulge has disappeared.”

Titan Skin Tightening
This procedure allows you to turn back the clock effortlessly, without the expense, risk or pain associated with traditional plastic surgery facelifts. Hailed as the “ultimate beauty breakthrough,” Titan® uses light energy to heat the dermis deep 
beneath the skin’s surface — without surgery, recovery time or injections. Titan is an ideal solution for the face, abdomen, arms and more. It uses a safe infrared light to heat the dermis well below the skin’s surface, stimulating new collagen production and dramatically firming loose skin. Additionally, the procedure is nearly painless (as opposed to other treatments, such as Thermage). A typical session lasts an hour and usually no more than three sessions are required.

“I’ve found that after years of having fixated on it, patients are absolutely thrilled once they no longer notice the loose or drooping skin on their necks.”

IPL is an acronym for Intense Pulsed Light, also called photorejuvenation. Our device is called LimeLight. The LimeLight laser allows us to more accurately customize treatments based on the patient’s skin type. It selectively heats and treats the brown-and/or red-pigmented areas of the skin. With this, we can treat most upper-body areas with sunspots, freckles and/or redness. The most popular areas for treatment are the face, chest, shoulders, arms and hands because they have suffered the most sun exposure. 

“I love the effect that Limelight has on sun-damaged skin, especially for those with many freckles or sunspots. I always get rave reviews after my patients have experienced the smooth, glowing effects of LimeLight.”
Radiesse® Volumizing Filler works immediately, so results are instantaneous. Once injected, Radiesse adds the volume and lift needed to diminish the signs of aging. What makes Radiesse truly unique is the ability of the product to act as a scaffold under the skin, providing structure and stimulating the natural production of collagen. The results completely organic and typically last a year or more in many patients, which means more value from each treatment.

“I prefer Radiesse for nasolabial folds, sunken hollows in cheeks and marionette lines. It is much more cost-effective for the patient than alternative procedures.”

Juvederm and Belotero, meanwhile, are smooth gel fillers that instantly smooth away wrinkles around the mouth and 
add volume to lips. Just one treatment can be used to rejuvenate multiple problem areas. From smile lines to vertical lip lines, a simple injection can erase unwanted wrinkles and restore natural contours.

“Often, we’ll use more than one type of filler to achieve optimal results. I prefer the gel fillers for more superficial lines and wrinkles.”
Many of these noninvasive, nonsurgical treatments offered at The MedSpa will be showcased at their fall beauty seminar on Thursday, September 19, from 6 p.m. to 9 p.m. Experts from Allergan, Merz Aesthetics and Zeltiq will be on hand to discuss products and treatment options. Seating is limited, so RSVP today.

The MedSpa is a Silver Partner with Allergan, Premier Partnership Elite Provider with Merz Aesthetics and is a CoolSculpting Certified Practice. They are also certified in the Cutera laser system.


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